YouTube Quietly Rolls Out AdSense for Video

Erick Schonfeld submits:

YouTube is doing everything it can to turn the professionally-produced content on its site into a big source of revenues. Through its Content ID program, it digitally fingerprints the video libraries of 600 content partners and offers those media companies and video creators the option to place ads against any video that contains their copyrighted material. They also have the option to automatically take those videos down, but more than 90 percent opt for the additional ad revenues.

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